Fluoride-free · Nano-hydroxyapatite

Oral care,
elevated.

An electric toothbrush, toothpaste tablets and double-strand floss powered by nano-hydroxyapatite, the mineral your enamel is made of. Designed by a cosmetic dentist, not a marketing team.

Fluoride-freenHA poweredPFAS & Teflon-free flossPlastic-free tabs packagingDesigned by a dentist

The collection

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Electric toothbrush with an oscillating, vibrating head. 5 modes, 4 brush heads and a UV sanitizing travel case included.

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HELIXFloss

From $2.99

Double-strand floss infused with nHA. Expands to lift plaque, glides without shredding.

CoconutMint30 m · 10 m travel
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Introducing HELIXPulse

Flagship clean. $79.

An electric toothbrush whose head oscillates and vibrates at the same time for a deep, gentle clean. Five modes, four brush heads, and a travel case that sanitizes the head with UV light, all in the box.

2-in-1
Oscillating + vibrating head
5
Cleaning modes
4
Brush heads in the box
UV
Sanitizing travel case

The routine

Two minutes. Four steps. No tube.

  1. 01
    Floss

    The double strand expands between teeth to lift plaque at the gumline.

  2. 02
    Chew

    Bite one HELIXTab until it breaks down. No water needed yet.

  3. 03
    Brush

    Two minutes with HELIXPulse. The tab builds into a gentle, refreshing foam.

  4. 04
    Rinse

    Spit and rinse. That's it. Repeat morning and night.

Made of what enamel is made of.

The science

Made of what enamel is made of.

Hydroxyapatite is the mineral that makes up most of your tooth enamel. Nano-hydroxyapatite (nHA) is a fine, bio-identical form of it that helps remineralize and strengthen enamel without fluoride.

Remineralizes
Supports enamel repair every time you brush and floss.
Fluoride-free
An option for anyone who prefers to avoid fluoride.
Clean formulas
No harsh chemicals. No PFAS or Teflon in the floss.
Less plastic
Tabs ship in plastic-free packaging. No more squeezed tubes.

Designed by a dentist

From the chair to your sink.

HELIX was created by Dr. Dani B., the cosmetic dentist behind DR. DANI B. in Century City and Helix Dental Studio in Sherman Oaks. Known for minimally invasive, no-prep veneers, he built HELIX on the same idea: protect natural enamel first.

From the chair to your sink.

Questions

How long does one jar of HELIXTabs last?

Each jar holds 62 tablets, a one-month supply brushing twice a day.

How long does HELIXPulse last on a charge?

HELIXPulse has a 900 mAh rechargeable battery and charges fully in 3–5 hours over USB-C. Fully charged battery will last 21 days.

What's in the HELIXPulse box?

The handle, 4 brush heads (a year of heads at one every 3 months), a UV sanitizing travel case, a USB-C cable and a bilingual quick-start guide.

What's the difference between full and travel size floss?

Full size is 33 yd (30 m); travel size is 11 yd (10 m). Same double-strand, nHA-infused floss.

Do you ship internationally?

Yes. Shipping is calculated at checkout.